Bonolo Nyakallo Maloka is an award-winning content creator, businesswoman, and momfluencer from Bloemfontein, making waves in the digital space.
Her innovative approach and engaging personality have captured the hearts of many across South Africa. Bonolo began her journey in content creation five years ago, starting with just a smartphone and a passion for entertaining people through her vibrant character.
What started as a simple documentation of her daily experiences on YouTube—focused on her skin condition that affected her confidence—has since evolved into educational and inspiring content. Her work primarily revolves around lifestyle, fashion, beauty, and family, with a special emphasis on her 3-year-old son, Kgotso, who often appears in her posts.
In 2024, as a momfluencer, she collaborated on a campaign for a well-known baby clothing store, with the adorable Kgotso as a prominent feature, among many other projects.
Bonolo’s content can primarily be found on social media platforms.
“Social media has changed my life in ways I never imagined; I have never had to look for a job in my life, the jobs are looking for me,” Bonolo remarked.
She is dedicated to creating meaningful content that educates and inspires, including collaborations with skincare brands aimed at helping people select products suitable for their skin conditions.
Throughout her career, Bonolo has partnered with numerous brands both in South Africa and Bloemfontein. Despite facing challenges like cyberbullying and online trolls—who would create fake accounts to insult her and drag her into online disputes, her resilience and passion have enabled her to rise above the negativity.
Recently, she secured a partnership with a major international brand, marking a significant milestone in her career and demonstrating that content creation can indeed be rewarding.
In addition to being a content creator, Bonolo owns a business called Softie Creations. Her future goals include appearing on television screens, commercials, and billboards, as well as traveling the world.
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